Wag Fest is the perfect daytime adventure and dog-friendly festival in Ohio. The festival includes doggie demos, tail-wagging competitions, and more, so the Treat Truck was a much loved addition to the day’s events.
In Ohio, reporters responded especially well to the “doggie selfie booth” and so our pitches were cradled with the bigger “selfie” trend. Pairing the Treat Truck with this much bigger, national trend helped us get traction in this smaller but still significant and influential media market.
The Treat Truck made a giant splash with local media, and was covered in Local 12 News, WLWT-TV (NBC), and WBOY-TV (NBC). Local morning shows loved sending their reporters out to talk to owners and tour managers, including Good Day Columbus, and even the Columbus Dispatch got in on the fun.