Media Relations

To garner widespread media coverage, we approach media gatekeepers with timely, newsworthy, and interesting story ideas for articles, broadcast segments, on-air interviews, and blog posts.  This enables us to promote your key branding and business objectives in a way that can resonate with the media and its audience.

For each story idea that PR Hacker generates on your behalf, we A/B test the idea on smaller samples of media contacts, measure and analyze the responses, iterate on the initial pitch, and then scale up—depending on which stories garner the best results.  This differs from traditional PR campaigns that use a “one pitch fits all” strategy for media outreach based around a standard press release.